Kirsten Detweiler

Kirsten is the Art Director at LRG Marketing Communications.
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Recent Posts

Why Growth-Driven Design is better than traditional web design

By Kirsten Detweiler | Categories: Design

As marketers become more metrics-driven, it’s now possible to measure the results of nearly every strategy or tactic within an integrated marketing program.

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5 places to find creative inspiration

By Kirsten Detweiler | Categories: blog

Sometimes you are working on a project and the creative juices are flowing and other times you hit a creative wall. Hitting that wall can hurt when a deadline is coming up and someone is expecting[...]

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Do designers need to learn code?

By Kirsten Detweiler | Categories: Design

Many of my design friends are noticing that their counterparts in tech are going into coding school or teaching themselves front-end development. As a result, some are wondering if they should also[...]

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Why is responsive design so important?

By Kirsten Detweiler | Categories: Design

Over the last several years, responsive design has made its way into being the most popular type of design used to build websites. It’s the reformatting of images and text on a website, making it[...]

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7 basic rules for a rookie designer

By Kirsten Detweiler | Categories: blog, Design

In order to design effectively you have to understand the fundamentals of design. That way, when you break a few rules you can break them the right way.

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