9 tips to make you a better communicator

By Keith Kanestrin | Categories: blog

Most people think they are strong communicators. They say to themselves, “I have face-to-face discussions with my customers all the time.” Then after thinking about it, they realize they actually[...]

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Capitalizing on the power of thought leadership marketing

By Diana Wolff | Categories: blog

What is the real definition of a thought leader?

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Time management for PR professionals

By Jenelle Thomas | Categories: blog, Public Relations

During the work week (and sometimes during the weekend), we all know there aren’t enough hours in a day to tackle every single item that may come across your email or desk. It’s important to manage[...]

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5 social media mistakes B2B brands make at trade shows

By LRG Marketing | Categories: B2B, blog

Today is the start of the National Retail Federation’s Annual Convention & Expo, inarguably the largest and most influential show for the retail industry of the year. According to NRF, 89 percent of[...]

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The omni-channel integrated marketing imperative

By Vince Galdi | Categories: blog

When LRG Marketing Communications was founded 27 years ago, the marketing landscape looked far different than it does now. More specifically, B2B marketing was pretty straightforward as companies[...]

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7 basic rules for a rookie designer

By Kirsten Detweiler | Categories: blog, Design

In order to design effectively you have to understand the fundamentals of design. That way, when you break a few rules you can break them the right way.

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3 B2B New York start-ups killing it on social

By LRG Marketing | Categories: B2B, blog

The New York tech start-up scene made a big splash in 2015. Starting with the emergence of WeWork as one of the first New York “Unicorns” (the name given to start-ups with a least a $1 billion[...]

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How research can save your business

By Nicole Milillo | Categories: blog

Have you ever been truly excited to begin a project? You strive for perfection, yet there is some unexplained need for instant gratification. The marketing and advertising world is full of this[...]

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