Why You Still Need Traditional PR in the Age of Social Media

By LRG Marketing | Categories: Public Relations, Social Media

There is the misconception by some marketers that traditional PR is dead. For some time, I bought into that idea – despite traditional PR being how I’ve made my living since 2002 and still is as I[...]

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Advice for making the most of your public relations internship

By LRG Marketing | Categories: Public Relations

Sorry to be the bearer of bad news, but you can’t expect to get a job out of college on your “Theory of Public Relations” class alone. Internships provide – if you’re willing to work for it –[...]

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5 qualities that make a good PR professional

By LRG Marketing | Categories: Public Relations

While in school and studying marketing as my concentration, the PR industry never occurred to me. There would be a paragraph giving a brief synopsis into the world of PR and from there the rest of[...]

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Time management for PR professionals

By LRG Marketing | Categories: blog, Public Relations

During the work week (and sometimes during the weekend), we all know there aren’t enough hours in a day to tackle every single item that may come across your email or desk. It’s important to manage[...]

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Tips for efficient client/agency communication

By LRG Marketing | Categories: B2B, blog, Public Relations

I love someecards.com. It’s a humor blog that creates electronic greeting card images for events like birthdays, holidays, and of course workplace scenarios. I often find images on their site to send[...]

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